Welcome was born in 2010 from a desire to embrace and promote the ever-shrinking subcultural side of skateboarding. Welcome loves skateboarding for the creativity and individuality it has always bred and thrived on, but at the time of Welcome’s inception it seemed like the focus was no longer on either of those things. The 8.0" popsicle logo board was king. Counting the number of stairs a trick was done down seemed almost as important as the trick itself. Welcome started as a means of creating something different for a small group of friends that couldn't relate to any of that, and is still run exactly the same way today.
Welcome does this because we believe a skateboard company should make decks that stand apart from the brand next to them,beyond just a variance in the graphic or logo on the bottom. Welcome believes a skateboard company should care about how a board rides, and should take the time to ensure that each of their shapes is just right. Welcome believes graphics should have some meaning and be authentic. Your skateboard should make you feel something when you look at. It should be hard to walk past it without sneaking a glance. It should bewitch you.
Welcome believes that skateboarding is an art form, and should be treated as such by the people making the boards you ride.